While I don't know much about investigative journalism, I find this idea of a "muffin choker" absolutely hilarious. Just imagine someone sitting down to their morning breakfast, folding open the newspaper (or maybe pulling up their favorite news website) to the front page story. Suddenly they are so shocked by what they have read that they literally choke on their breakfast. Now that must be one good article.
Many big time newspapers are now collaborating with journalism schools to produce some really amazing investigative journalism pieces. It's a win-win situation: students get a great story to use on a resume, and newspapers get some free reporting. Let's just hope no one suffers to greatly from reading a great investigative story.
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